Etsy Offsite Ads Calculator

Offsite ads are the fee most Etsy sellers never budget for, because it only hits some orders. When a sale comes through an order that arrived via Etsy's offsite ads — the placements on Google, Bing and Pinterest — Etsy takes 15% of the order amount, or 12% if you are a high-volume seller above $10,000 in the trailing 365 days. Toggle the fee on here and compare the same sale with and without it to see exactly what the placement costs per order, and whether the volume it brings is worth it at your margin.

You keep per sale

$21.44Margin 73.9%
  • Sale amount$29.00
  • Listing fee−$0.20
  • Transaction fee 6.5%−$1.89
  • Payment processing−$1.12
  • Offsite ads 15%−$4.35
  • Total fees−$7.56

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FAQ

When is the offsite ads fee charged?

Only on orders that come from Etsy's offsite ads. Orders from other sources do not pay it, which is why it is easy to miss in a blended average.

What is the rate?

15% standard, or 12% for sellers with $10,000 or more in revenue in the past 365 days.

Can I opt out?

Lower-volume sellers can opt out; high-volume sellers above the threshold usually cannot.